West Bromwich Albion Become Official EA Sports Partners
Premier League club West Bromwich Albion have become an official Fan Engagement partner for EA Sports FIFA and it will see both parties collaborate together via social media platforms to promote the latest installment FIFA 16.
This is good news for baggies fans who’ll have the opportunity to win some really exciting prizes like a copy of the upcoming title and many more. The ever popular EA SPORTS Dugout will be arriving at the new Fan Zone at the Hawthorns on selected fixtures throughout this new BPL season.
Dan Holman, who’s the Head of Product Marketing at EA SPORTS commented saying:
“We’re delighted to be working with West Bromwich Albion as their official Fan Engagement Partner and we look forward to creating memorable experiences this season through FIFA 16 and the club’s digital channels.”
George Harborne who is the head of partnerships for WBA said:
“To collaborate with EA SPORTS on the promotion of their FIFA 16 title is a real pleasure for us and we are very much looking forward to bringing our superb fans and the brand closer together on the back of some great activity toward the end of last season.”
FIFA 16 will be released on September 22nd 2015 in North America and then two days later in the UK and across Europe on September 24th and will be available on all major consoles.